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Showing posts from December, 2020

Branding

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  8-12-20 L/O: To create and explore the concept of branding and to create an effective brand image Brand name-Squared Update and news about upcoming games and previous events from the games company Square Enix. Only based on a single company meaning more specific news and easier to find what you want. Target audience is fans of the company Square Enix looking for information. USP-unique selling point IGN is abbreviation Imagine Games Network Red and black colour scheme in sans serif font with all caps. Does not show a unique selling point The Logo uses red black and white in all caps sans serif font with it's unique selling point being that it is only games which are available on PC or that is what the logo implies The logo also uses red with sans serif font in all lower case. Unique selling point is that it is only Nintendo games. Uses orange red and black in a all caps sans serif font. USP is not clear. Blue and and Black colour with a all lowercase sans serif font. The Log...

Web Design

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  3-12-20 L/O: to research website design, genre conventions and terminology Name of brand-Squared Type of brand-A brand which informs people about new and upcoming releases from the game company Square Enix on their new games and updates to previous games What we do-what the news about the company and updates about future releases  as well as throwbacks to previous games Aim of site-Inform and help provide information to people who are awaiting the games from the company and review the games Site content-Release dates, news about the games, when games released, the main updates from the community and the ability to comment on the new updates Target Audience-Majority Male audience from probably 12-13 onwards  Unique Selling Point-Is targeted at a pacific group of people solely based around a singular company The colour scheme is majority red to a light grey with white text, it links to the genre as the major webpages have a main colour of red and the colour stands out The...